CX has become a hot topic, but it's more than just the usability of your website. It's every single way a person interacts with your brand, both directly and indirectly!

At the end of this course, you'll have a concrete approach for measuring these customer perceptions and assessing the CX across your brand.
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Course curriculum

    1. About this course

      FREE PREVIEW

    2. Getting the most out of the course

      FREE PREVIEW

    3. Before we begin

    1. What is CX really?

    2. The complete CX overview

    3. Who is responsible for CX?

    4. QUIZ: Let's talk about CX

    1. Why does CX matter?

    2. What makes good CX?

    3. What customers value

    4. Case studies in CX

    5. QUIZ: The importance of CX

    1. Customer Lifetime Value

    2. Calculating your CLV

    3. Measuring your CX

    1. Exercise: Customer Questionnaire

    2. Worksheet: CX Measurement

    1. Further reading

    2. Congrats!

    3. Before you go...

About this course

  • $149.00
  • 20 lessons

Instructor

Nathan Bush

Nathan lives and breathes ecommerce. He is an ecommerce director, strategist and advisor who has led teams that have grown from $1m to $140m.

He has been named in the Top 50 People in eCommerce four times, written for Inside Retail and hosts the Add To Cart podcast where he gets to speak to leaders in ecommerce every week.

FAQ

  • How do I access the course content?

    All esuite's course content is available to you on demand. Once you've purchased the course, you'll be able to access the course wherever and whenever you want via our learning portal. There is no time limit for completing the course or for accessing the curriculum.

  • Who is the course designed for?

    The course is appropriate for anyone working in or interested in ecommerce. If you're just starting out or you've been working in ecommerce for a while and are looking to freshen up and fill some knowledge gaps, we've got your back.

  • I'm having trouble accessing the content. Who can I contact?

    Send an email over to [email protected] and we'll get back to you as soon as we can to get you back on track with your ecommerce journey.

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